Currently, trending and functional apps like Waze are used daily by millions of users. Smartphone users are spending more and more time with apps hence in-app advertising is proving to be effective and relevant to what people want to know about. It blends in to the overall experience of using a particular app, making the audience more engaged to the advertisement.
- Puts the message in front of a self-selecting, more receptive audience
- Message or offer can be highly focused to the needs of selected audience
- Higher click rates and better results
Unique Service Features
- Tailor-made advertisement preview and approval before publishing
- Automated tracking and analysis of consumer behavior